“So, if consumers are like roaches, then marketers must forever be dreaming up new concoctions for industrial-strength Raid.” Naomi Klein BRIEF HISTORY You may be asking what does “Jakarta is Coming” mean. Well, here is the Coors Lite history. Prior to the the military coup in Chile in the early 1970’s, this phrase started being posted around Santiago, Chile. The message was meant to alert … Continue reading Jakarta is Coming